AdSoftware represents an evolution of software solutions for the online advertising industry. As an on-demand ad management and analytical application ADS enables publishers to maximize thier process efficiency, accessibility to industry data and drive productivity as a risk-free and rapidly deployed solution that delivers results to organizations regardless of size.

AdSoftware is raising the bar for ad management applications in the online advertising industry. The methodology that AdSoftware developed and leverages is called Ad Performance Management (APM), which provides flexible solutions for integrating varying organizational needs, delivering analytical data accessibility and capitalizing on the market demands for improved responsiveness and overall efficiency by:

  • Maximizing Efficiency by connecting Sales, Operations and Finance Groups

  • Driving Productivity by streamlining communication and collaboration

  • Increasing Visibility by accelerating ad-hoc reporting, data availability and distribution

  • Delivering Results for a risk-free data migration, included support and application enhancements

AdSoftware shifts how organizations in the online advertising industry manage and grow their business by providing a single, end-to-end solution for managing, measuring and responding to the sales, operational and financial needs of online publishers.

Application Flexibility

Dashboard Screenshot

The core of the AdSoftware ADS solution is based on the flexibility of the application and its core modules. Virtually every aspect of ADS can be configured to meet the specific needs of the organization. Any change is actively managed directly within the application which results in rapid deployments, responsive support and a solution able to evolve with the business over time. The ADS application flexibility includes workflow/process management, ad-hoc reporting, alerts & notifications, user interfaces, data warehouse management, security, distribution and many others.

Scalable Design

Traffic Screenshot

The Ad Software ADS application is the only on-demand solution that can seamlessly scale to fit the needs of small publishers with 2 or 3 users to large media organizations requiring dedicated environments for several hundred or several thousand users. The distributed design of ADS provides a redundant, high performance and scalable platform for oranizations of all sizes. ADS provides the tools for publishers to grow and evolve into more efficient and thus profitable organizations by leveraging a perfect fit technology solution with internal needs and processes.

Data Accessibility

Report Screenshot

The AdSoftware ADS Open Data Initiative is based on a next generation dimensional data warehouse combined with complex industry data delivering a revolutionary reporting and analytical business intelligence platform. By leveraging the integrated application modules users are able to tap into operational data to build and distribute reports on the fly. The AdSoftware ADS solution also includes a rich XML based web service API for straightforward integration with corporate systems, enhanced data access and to automate operational tasks.

Process Efficiency

Workflow Screenshot

The AdSoftware on-demand solution leverages fully integrated modules delivering a seamless user experience to any organization regardless of size or complexity. The integrated workflow builder makes it possible for a publisher to accurately model and consolidate its internal process within the ADS application. This capability results in an elimination of inefficient manual processes that are so pervasive with existing industry solutions. AdSoftware ADS ad performance management provides an extensive set of process efficiency features that enables ad sales, operations and finance users to work together seamlessly.

Ready to see AdSoftware in action?

In just about 50 minutes, a member of the AdSoftware team will guide you through the highlights of the application, give you a sense of the breadth and depth of the application, and answer any questions you may have. When you're ready to see how AdSoftware will change the way you look at your online publishing business, send us your contact information and we'll quickly schedule a demo at your convenience. Or, call us directly at 1.877.313.5220 x701.

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